JIFFY.ai provides their unique intelligent automation technology to Group Black enabling Black-owned media to scale at a larger rate than ever before
NEW YORK, NY – [JANUARY 3, 2023] – Group Black, one of the largest collectives of Black-owned media and JIFFY.ai, an award-winning autonomous enterprise platform, today announced their partnership to help Black-owned media scale through operational solutions powered by Artificial Intelligence (AI).
Group Black aims to create a more equitable media landscape for Black and diverse-owned brands. A barrier to the success of these brands has been the lack of access to resources that provide structure, technology and scalability. Group Black is doubling down on their mission by leveraging JIFFY.ai’s HyperApps technology to bring cutting-edge automation to members of their collective of black-owned media sites. Low-code HyperApps will streamline the “order to cash” ad operations workflows of publishers and advertisers and ultimately enable them to scale their businesses more efficiently than ever before.
The Media Division of JIFFY.ai was built specifically to service the information industry by leading and innovating media, using programmatic and ad tech teams and strategies. By partnering with Group Black, JIFFY.ai will be able to expand their reach and programs to a diverse audience. It will enable them to provide easy-to-build, cost-effective and high-value intelligent automation solutions to organizations on the buy-and-sell side of the advertising ecosystem.
“Partnering with JIFFY.ai is exactly the right next step when it comes to diversifying the media landscape and providing more opportunities for Black-owned media to scale,” says Kerel Cooper, President of Advertising at Group Black. “For diverse media companies, it’s not that they did not know these resources existed, it’s that they did not have access to them. This partnership is changing that.”
“We are partnering with Group Black to help bring operational excellence, allowing them to scale more efficiently,” says Dennis Colòn, Head of Product & Strategy, Media Division at JIFFY.ai. “We’ll be supporting their programmatic and ad operations efforts while building out automated workflows centered on DealID Operations, Line Mapping, Trafficking & Billing Operations. We’re confident this will create efficiencies in their order-to-cash process, thereby ensuring budgets increase that can very quickly go to the intended creators.”
About Group Black
Group Black is where culture calls home. Group Black’s objective is to build the largest collective of Black-owned media and diverse creators by actively deepening the pipeline of media dollars allocated to Black-owned media businesses and by investing in the next generation of innovative and equitable media. It is composed of two divisions, Group Black Media and Group Black Ventures, with the simple mission to dramatically transform the face of media investment and ownership. Group Black seeks to connect a diverse generation looking for content and experiences that reflect who they are. (www.groupblack.co)
Founded with the mission to radically change how enterprises achieve autonomy by automating complex business processes, JIFFY.ai’s intelligent automation platform empowers business users to adapt to change and innovate faster. The integrated platform employs the cognitive capabilities of no-code based software development, Intelligent Document Processing, Natural Language Processing, RPA, Machine Learning, and AI along with an overarching human-in-the-loop approach to power the next generation of enterprise applications. Built on this platform, JIFFY.ai’s HyperApps (as-a-service) are pre-packaged automation applications that can be extended across the enterprise to accelerate end-to-end automation. Fortune Global 500 companies, Big4 consulting firms, and global leaders in Media & Advertising, Banking & Financial Services, Manufacturing, Telecommunications, Finance & Accounting, and Travel industries have been using JIFFY.ai’s platform to achieve operational excellence, improve customer experience, and realize the true value of digital transformation. Explore further on www.jiffy.ai.
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